Expedia-TSN Idents

We were pitched to create some dynamic motion graphics with Expedia's icons. The brief was to keep the animation dynamic and to reflect the sports they are depicting while utilising the existing client branding. Since the icons are pretty clean, we tried to make the transitions and animations a little more 3D to get a sense of depth. It was a good opportunity to soften our wrists and we did not miss this opportunity!

c42931146244067.62d91fd1097ac-1

Icons

We worked on the clients icons which are a part of the branding. Animating these icons to explain the brands 360 services was quite fun and the result was pretty energetic. Since the designs were flat we tried to give bit more 3D depth and morph animations to make it a bit more interesting.

46b6ec146244067.62d925c2bccf3
667ebb146244067.62da866da0eab
66bdff146244067.62d90cd301ddd

The design were locked and approved by the client and supplied to us by the agency. The client's main concern was the designs would look flat in the animations. We placed the icons and all the background shapes in 3D depths to solve this perception. This helped us to strengthen the travel feeling in the transitions and layers. Our approach was very challenging and hard to achieve. But we are pretty happy with the result.

Production Company

Aniverse

 

Client

Hepiyi Sigorta

 

Animation Director

Selahattin İltaş


Art Director

Nurullah Öztürk

 

Producer

Uğur Egemen İres

 

Project Manager

Merve Yasak

 

3D Animation

Mustafa Gülay

 

Animation

Selahattin İltaş

Barış İltaş

Muhammet Ali Doğan

Kerem Yörük

Erhan Gezen

Recep Akın

 

Design

Nurullah Öztürk

Çağatay Kaptan

Duygu Genç

Have a story to tell us?

Let's talk!

ANIVERSE

Istanbul

+90 541 485 62 13 
+90 531 311 06 56

Altunizade Mahallesi, Sehit Abdullah Tayyip Olcok Sokak No:4 D:1 

UK & USA

Rep- Jelly

Australia & New Zealand

Rep- Honeymill

arrow2-3

All rights reserved, © ANIVERSE 2023